
Berin Nur Kocabas
Creative leader with over five years of experience shaping digital, physical, and experiential design. With a background in architecture and product design, I specialize in creating clear, consistent, and scalable experiences across platforms. I lead multidisciplinary teams, guide design strategy, and bring a strong sense of narrative and brand to every project, driving measurable, user-centered impact.

Experiences
Lead Creative /Ai Build (2023-Present)
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Led the design team, established scalable processes, and mentored junior creatives.
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Coordinated enterprise client campaigns for EMEA markets, managing collaboration across design, strategy, and external stakeholders.
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Maintained brand consistency and visual identity across multiple channels and formats, refining visual guidelines and templates.
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Led LinkedIn content production and strategy, growing the audience to 20,000+ followers and boosting industry visibility.
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Created Instagram video content that reached over 1.5 million views, contributing to brand awareness.
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Directed event presence including booth architecture and digital media.
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Senior Creative /Ai Build (2022-23)
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Worked on the design of award-winning cloud platform (TCT Software Award 2023), focusing on usability, performance, and scalability.
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Delivered UI/UX for web and desktop environments, including dashboards, template builders, and customization tools.
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Worked closely with PMs and developers to ensure visual alignment and optimize the user journey.
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Creative Engineer /Ai Build (2020-22)
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Bridged design, engineering, and user experience across large-scale digital fabrication projects.
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Translated technical data and robotic process flows into intuitive software tools and physical interfaces.
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Led end-to-end creative execution for interactive installations for clients like NASA and Refik Anadol.
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Lead Product Designer (Freelance) / Galatasaray Sports Club (2025)
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Designed the full mobile experience for Turkey’s top football club's official app. Created seamless UI for match updates, rewards, fan engagement, and integrated a finance product including credit card UX. Reached 600K+ users within the first month of launch
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Lead Product Designer (Freelance) / Routine (2025)
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Partnered with the founder of a health coaching app to lead product strategy and deliver mobile-first UX for habit tracking and health insights. Collaborated with front-end and back-end teams; currently in development.
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Lead Product Designer (Freelance) / Pawsapp (2024)
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Designed and launched a mobile dog walking app from scratch. Delivered brand identity, full UI/UX, and dev handoff files. Implemented smart matching, live tracking, and flexible scheduling flows. Reached 300+ daily active users post-launch.
Education
UX Design Professional Certificate / Google (2023)​
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Masters Degree in Emergent Technologies AA School of Architecture /UK (2019-21)
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Bachelor of Architecture / Bilkent University /TR (2016-19)
Graduated top of class
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Skills
Creative & Strategic Direction across multi platform brand experiences
UI/UX Design Systems: Scalable systems, modular design components, responsive interfaces
Design Leadership & Mentorship: DesignOps, team coaching, creative direction, hiring & reviews
Collaborative Workflows: Agile, stakeholder alignment, cross-functional sprints with product, dev, and marketing
Data-Informed Design: Research synthesis, user testing, iteration based on analytics and feedback loops
Tools: Figma, Adobe XD, Illustrator, Photoshop, After Effects, Notion, Rhino, Grasshopper, Jira, Miro